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The digital disruption of carbon markets: How technology is transforming projects, MRV, and sales in driving climate action
24 March 2025 6 minute read

The digital disruption of carbon markets: How technology is transforming projects, MRV, and sales in driving climate action

Carbon markets & climate policy Carbon market trends
Serena Oggero
Serena Oggero Associate Director of Digital Innovation

Carbon markets are evolving fast—are you keeping up?

The way we develop projects, track emissions, and trade credits is being reshaped by cutting-edge technology. AI, IoT sensors and blockchain aren't just buzzwords—they're making carbon markets smarter, more transparent, and more efficient. Whether you're a project developer, investor, or sustainability leader, these innovations are vital to understand, as they are driving a major shift in how carbon markets operate. Here's how digital transformation is unlocking new possibilities in climate action.

The 2025 Carbon Market Buyer’s Guide

The 2025 Carbon Market Buyer’s Guide

Explore key carbon market trends, compliance, and integrity updates. Download the 2025 Buyer’s Guide for expert insights on carbon credits and Article 6.
Read more
;

Making carbon projects smarter with digital technologies

Setting up a carbon project can be complicated and expensive. Finding the right locations, collecting accurate data, and verifying emissions removals take a lot of time and resources. But now, digital technologies are making things easier, faster and more reliable.

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Remote sensing and satellite imagery for carbon projects

Remote sensing and satellite imagery help monitor forests, farmland, and other landscapes without needing so many resources on the ground. They can track land use changes and deforestation, flag potential risks like fire or drought and monitor vegetation health, impacting both project development as well as implementation. Developers can use this data to assess carbon sequestration potential and make sure they set up projects in the right places. Advanced sensors and high-resolution imagery can even measure biomass at the tree level, providing more precise carbon stock estimates. This information is crucial for decision-making during a project's implementation.

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AI-powered models

AI-powered models can predict how much carbon a project can capture, making planning and risk assessment much more reliable. To provide accurate forecasts, these models process vast amounts of environmental data, including historical land use, weather patterns and soil quality. AI simulations allow project developers to explore land management strategies and see which approaches maximise carbon sequestration while maintaining ecosystem health. As an example, AI-powered models are being used in regenerative agriculture. By monitoring factors like soil moisture and microbial activity, these models help farmers predict soil carbon levels to improve their practices for better crops and optimal carbon capture.

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Data analytics

Data analytics help ensure projects are not just effective but also financially viable. By analysing past trends and market conditions, developers can make informed decisions about which projects are likely to generate the most impact and return on investment. Predictive analytics also allow project developers to anticipate changes in carbon credit prices, ensuring that they sell credits at optimal market conditions. Additionally, risk analysis tools can help investors identify which projects match their risk appetite. Analytics models can provide a risk analysis by using indicators like project location, expected carbon yield, socio-economical risks, and regulatory frameworks.

Digital MRV: The new standard for carbon markets

Tracking and verifying carbon removals is crucial, but traditional monitoring, reporting, and verification (MRV) processes are costly and time-consuming with the potential for errors. Digital MRV (dMRV) systems have been part of the conversation for over 5 years. The tech market saw a boom of start-ups and scale-ups targeting dMRV use cases but the adoption and operationalisation of dMRV has been slower than anticipated. The initial cost of early adoption of the technology by developers is high and standards have been slow in embedding digital technologies in their methodology workflows. 2025 will be a game-changer year, as the approval of dMRV technologies by key standards as GS and Verra demonstrate.

IoT sensors

IoT sensors are interconnected devices that collect real-time data on a large set of environmental variables. These can include sensors for things like temperature, moisture, and motion as well as optical or infrared cameras. Compared to manual measurements, IoT sensors provide more frequent and accurate updates at a much lower cost, making them a more scalable solution for data collection. These sensors can be placed in forests, agricultural lands, and industrial sites to continuously monitor changes. They can also be loaded on autonomous systems, such as drones, to allow for an even larger coverage.

They provide valuable, up-to-the-minute information on environmental conditions, allowing for early detection of deforestation, drought, fires, and industrial emissions, as well as tracking wildlife and other biodiversity indicators. This data helps project developers accurately track the impact of project activity at scale. It also helps project implementers to quickly respond to issues on the ground ensuring that projects stay on track and deliver measurable climate benefits. Gold Standard has already launched dMRV pilots that use IoT sensors and blockchain to verify sustainable agriculture and clean cooking projects in real-time, ensuring that emissions reductions are accurately measured and reported

Distributed ledgers and blockchain technology

Distributed ledgers and blockchain is an advanced database system that ensures data remains tamper-proof while allowing information to be shared transparently across multiple stakeholders. This is particularly useful for the carbon credit value chain, where authenticity, accuracy and double counting are key concerns. Each carbon market transaction is encrypted and stored in a distributed ledger, meaning that a digital audit trail is recorded and validated by several separate entities. This transparency reassures buyers and investors that the carbon credits represent real, verified emissions reductions and mitigates the risk of double counting.

Cloud-based platforms

These play a crucial role in enhancing data management and accessibility across the carbon market. They provide a scalable solution for storing and sharing information across multiple devices and locations, ensuring data is available when and where it's needed. Additionally, cloud platforms enable the implementation of standardised security measures and protocols, enhancing data integrity and accessibility for all stakeholders.

In handling large datasets, such as remote sensing information, cloud storage proves highly effective. It can be more costly compared to off-cloud (on-premise) processing but on-premise solutions have limitations when it comes to scalability. On-premise processing lacks the ability for users across the globe to easily access the data. This is where cloud platforms excel, offering a flexible and collaborative environment where governments, project developers, and verification bodies can integrate many data sources, streamline compliance processes, and facilitate efficient collaboration across stakeholders worldwide.

Revolutionising carbon credit sales

The way carbon credits are bought and sold is also evolving. Digital marketplaces are making transactions more transparent and accessible.

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Data-driven insights

Data-driven insights allow investors and credit buyers to track market trends and optimise their portfolios. Instead of relying on outdated reports, traders can access real-time data on credit availability, pricing, and demand. These insights help market participants make informed investment decisions, assess risks, and strategically time their credit purchases or sales. Advanced analytics tools also allow companies to evaluate the environmental impact of their portfolios, ensuring that their sustainability goals align with market opportunities.

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Automated trading systems

These systems make it easier for businesses to buy and sell credits efficiently, reducing transaction costs and working with an optimised value-price-risk point. AI-powered trading platforms help match buyers with the best available credits based on their sustainability goals, purchasing power and risk appetite. These systems analyse supply and demand patterns, execute trades at optimal prices, and provide instant settlement, reducing reliance on intermediaries. Automated trading also enables dynamic pricing models, ensuring that carbon credits are valued appropriately based on market conditions and project credibility.

The 2025 Carbon Market Buyer’s Guide

The 2025 Carbon Market Buyer’s Guide

Explore key carbon market trends, compliance, and integrity updates. Download the 2025 Buyer’s Guide for expert insights on carbon credits and Article 6.
Read more
;

Challenges to overcome

Financially viable access to technology and infrastructure

Accessing the necessary digital infrastructure and funding remains a significant challenge. Many regions where carbon projects operate lack the necessary digital infrastructure and funding, making it difficult to implement advanced monitoring systems. To bridge this gap, governments and international organisations must invest in expanding internet connectivity, stimulating low-cost sensor and analytics technologies, and providing digital training programs to ensure adoption and operationalisation by local stakeholders.

Scarcity of (field) data

The lack of comprehensive field data continues to limit the adoption and efficiency of new technologies, specifically when relying on AI-powered models. As an example, ground measurements are necessary to calibrate global models fully derived from satellite data when targeting local environments. All actors contributing to the growth of the carbon market, including standards, auditors, project developers and governments should evaluate open data options in favour of increasing the robustness and applicability of AI models at scale.

Standardisation and interoperability

Establishing universal standards remains a complex task. The carbon market lacks universal standards for dMRV and blockchain-based crediting, leading to inefficiencies and compatibility issues across different platforms. Addressing this requires collaboration between industry leaders, regulators, and carbon registries to develop common protocols and ensure seamless integration between systems which ultimately creates a more streamlined and transparent market.

Data security and privacy

With vast amounts of sensitive environmental and financial data being stored online, the risk of cyber threats, hacking, and data breaches is high. Mitigation actions are possible through robust cybersecurity measures like encryption, decentralised data storage, and multi-factor authentication, which can help ensure secure transactions and data integrity.

What's next for the carbon market?

The digital transformation of carbon markets is not just a trend—it's a fundamental shift that is redefining how we track emissions, verify carbon credits, and trade them efficiently. Technologies like AI, remote sensing, IoT sensors, blockchain, and cloud computing are making the market smarter, more transparent, and more scalable. However, challenges such as infrastructure limitations, data scarcity, and standardisation gaps still need to be addressed.

As we move into 2025, the adoption of these technologies will accelerate. For project developers, investors, and sustainability leaders, staying ahead of these changes is crucial. The future of carbon markets lies in leveraging digital tools to enhance credibility, efficiency, and impact—ensuring that climate action is both scalable and verifiable.

The next phase of the carbon market is digital—and it's happening now.

The 2025 Carbon Market Buyer’s Guide

The 2025 Carbon Market Buyer’s Guide

Explore key carbon market trends, compliance, and integrity updates. Download the 2025 Buyer’s Guide for expert insights on carbon credits and Article 6.
Read more
;
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