This event is completed.
Being able to claim climate milestones, such as net zero commitments, is a key goal for many companies yet navigating how best to communicate this can be challenging.
To do so, you need an understanding of what these terms mean and exactly how and when you can claim them to mitigate the risks of greenwashing or worse. Doing it right will make your company's robust climate action stand out with a transparent and engaging communication strategy while protecting your reputation.
In this webinar our experts covered the following:
With over 10 years of working at global FMCG companies, Kata holds a wide range of experience of corporate communications: stakeholder engagement, reputation management, media relations, change management, digital content development, leadership profiling, storytelling and building growth narratives. She worked on the communications strategy and led the activation across continents of some of the biggest consumer facing brands. She holds an MSc in International Economics & Business and an MA in Conference Interpretation and Translation. She is a trained ballet dancer and a pilates coach driven by sustainability and human connections.
As Head of Client Communications at South Pole, she advises companies across industries and geographies on how to bring their climate action alive through powerful and credible storytelling. She supports clients with effective stakeholder engagement strategies with media, employees, customers and investors in focus, and provides guidance on reputation building and staff development in the context of the 5th step of the climate journey: Communicate & lead.
Carolin Fischer is the Solution Owner of South Pole's new Funding Climate Action label. Having previously worked as Environmental Manager in the private sector, Carolin has a deep understanding of corporate climate action. She recently joined South Pole to put her expertise to good use: she has developed the Funding Climate Action label which is not only a marker of quality (ensuring credible climate action following a comprehensive, transparent process), but also a communication tool (allowing instant and full transparency about the climate action taken). Carolin has deep expertise in corporate sustainability management, corporate claims and labeling. She has a Master's degree in Sustainability Economics and Management from Carl von Ossietzky University, Germany.
Amelie is currently based in London as Regional Manager for the UK, Middle East and Africa regions with CDP's Transition Accelerator team. Her work focuses on supporting companies to commit and develop science-based emissions reduction targets through the Science Based Targets initiative, as well as collaborating with internal and external stakeholders to drive corporate climate leadership through disclosure on transition planning for climate and nature.
Mark worked for over 12 years in Telecommunications globally, across several key P&L marketing leadership roles mostly for Vodafone. Over these years he led teams in product management, digital & customer marketing, commercial management and started to focus more on developing, launching and scaling products and brands. He holds a MSc in Finance and a Bachelor in Human Resources. He lived half of his life in Africa and Australia and the other half in Amsterdam and is big on outdoor sports running, swimming, sailing, diving all of it as long as it's outside to reconnect with nature.
As Director Solutions Marketing, he focuses on the full climate solutions portfolio that South Pole has to offer globally. He works with regional marketing teams and global product teams to further develop, position and scale the South Pole suite of climate solutions. Setting up new structures and continuously innovating to engage clients from all sectors to shift their ambitions to actions.
