South Pole is excited to welcome Nick Aster, internationally recognized marketing & sustainability expert, in the newly-created position of Director Marketing, North America.
Nick joins the global climate action advisor and project developer from 3BL Media where he worked to relaunch the company's brand following 3BL's acquisition of TriplePundit.com, a pioneering online publication reporting on corporate responsibility and sustainability, which he founded in 2005. Nick will lead the development and implementation of South Pole's regional marketing strategy for North America, one of the company's rapidly growing core markets.
"As the groundswell of companies taking climate action across North America continues to grow and the sense of urgency around our warming world increases, South Pole is thrilled to have found a professional of Nick's caliber who shares our vision and who can cement our position as an expert sustainability solutions provider," says John Davis, Commercial Director, North America, South Pole.
Public awareness and the number of demonstrations around global warming in North America have been rising along with the mercury, creating a strong drive for more ambitious action from businesses. Working together with established partners and networks, South Pole is empowering corporate champions such as ALDO Group and the New York Yankees to realign their procurement and decision-making processes with the global climate agenda and to reach corporate sustainability commitments.
"I've been following South Pole for many years and am thrilled to join the team. It's a logical and inspiring next step and I can't wait to help bring climate neutrality into the mainstream. There are very few organizations with the integrity and reputation of South Pole and it's an honor to be here," says Nick Aster, Director Marketing, North America, South Pole.
Connect with Nick Aster on LinkedIn and read his take on the big sustainability trends shaping corporate best practice in North America.
A detailed overview of South Pole's team, activities, and business offering for North America can be found here: https://www.southpole.com/en/sp-usa
For more information or to arrange an interview, please contact Nadia Kahkonen at n.kahkonen@southpole.com
